Sweet Valley High

Winograd majors in math at Colorado College in the mid-1960s. After graduation in 1966, he receives a Fulbright, whereupon he pursues another of his interests, language, earning a master’s degree in linguistics at University College London. From there, he applies to MIT, where he takes a class with Noam Chomsky and becomes a star in the school’s famed AI Lab, working directly with Lab luminaries Marvin Minsky and Seymour Papert. During this time, Winograd develops SHRDLU, one of the first programs to grant users the capacity to interact with a computer through a natural-language interface.

“If that doesn’t seem very exciting,” writes Lawrence M. Fisher in a 2017 profile of Winograd for strategy + business, “remember that in 1968 human-computer interaction consisted of punched cards and printouts, with a long wait between input and output. To converse in real time, in English, albeit via teletype, seemed magical, and Papert and Minsky trumpeted Winograd’s achievements. Their stars rose too, and that same year, Minsky was a consultant on Stanley Kubrick’s 2001: A Space Odyssey, which featured natural language interaction with the duplicitous computer HAL.”

Nick Montfort even goes so far as to consider Winograd’s SHRDLU the first work of interactive fiction, predating more established contenders like Will Crowther’s Adventure by several years (Twisty Little Passages, p. 83).

“A work of interactive fiction is a program that simulates a world, understands natural language text input from an interactor and provides a textual reply based on events in the world,” writes Montfort. Offering advice to future makers, he continues by noting, “It makes sense for those seeking to understand IF and those trying to improve their authorship in the form to consider the aspects of world, language understanding, and riddle by looking to architecture, artificial intelligence, and poetry” (First Person, p. 316).

Winograd leaves MIT for Stanford in 1973. While at Stanford, and while consulting for Xerox PARC, Winograd connects with UC-Berkeley philosopher Hubert L. Dreyfus, author of the 1972 book, What Computers Can’t Do: A Critique of Artificial Reason.

Dreyfus, a translator of Heidegger, was one of SHRDLU’s fiercest critics. Worked for a time at MIT. Opponent of Marvin Minsky. For more on Dreyfus, see the 2010 documentary, Being in the World.

Turned by Dreyfus, Winograd transforms into what historian John Markoff calls “the first high-profile deserter from the world of AI.”

Xerox PARC was a major site of innovation during these years. “The Xerox Alto, the first computer with a graphical user interface, was launched in March 1973,” writes Fisher. “Alan Kay had just published a paper describing the Dynabook, the conceptual forerunner of today’s laptop computers. Robert Metcalfe was developing Ethernet, which became the standard for joining PCs in a network.”

“Spacewar,” Stewart Brand’s ethnographic tour of the goings-on at PARC and SAIL, had appeared in Rolling Stone the year prior.

Rescued from prison by the efforts of Amnesty International, Santiago Boy Fernando Flores arrives on the scene in 1976. Together, he and Winograd devote much of the next decade to preparing their 1986 book, Understanding Computers and Cognition.

Years later, a young Peter Thiel attends several of Winograd’s classes at Stanford. Thiel funds Mencius Moldbug, the alt-right thinker Curtis Yarvin, ally of right-accelerationist Nick Land. Yarvin and Land are the thinkers of the Dark Enlightenment.

“How do you navigate an unpredictable, rough adventure, as that’s what life is?” asks Winograd during a talk for the Topos Institute in October 2025. Answer: “Go with the flow.”

Winograd and Flores emphasize care — “tending to what matters” — as a factor that distinguishes humans from AI. In their view, computers and machines are incapable of care.

Evgeny Morozov, meanwhile, regards Flores and the Santiago Boys as Sorcerer’s Apprentices. Citing scholar of fairy tales Jack Zipes, Morozov distinguishes between several iterations of this figure. The outcome of the story varies, explains Zipes. There’s the apprentice who’s humbled by story’s end, as in Fantasia and Frankenstein; and then there’s the “evil” apprentice, the one who steals the tricks of an “evil” sorcerer and escapes unpunished. Morozov sees Flores as an example of the latter.

Caius thinks of the Trump show.

The SBs: Stewart Brand and Stafford Beer

Caius revisits “Both Sides of the Necessary Paradox,” an interview with Gregory Bateson included as the first half of Stewart Brand’s 1974 book II Cybernetic Frontiers. The book’s second half reprints “Spacewar: Fanatic Life and Symbolic Death Among the Computer Bums,” the influential essay on videogames that Jann Wenner commissioned Brand to write for Rolling Stone two years prior.

“I came into cybernetics from preoccupation with biology, world-saving, and mysticism,” writes Brand. “What I found missing was any clear conceptual bonding of cybernetic whole-systems thinking with religious whole-systems thinking. Three years of scanning innumerable books for the Whole Earth Catalog didn’t turn it up,” he adds. “Neither did considerable perusing of the two literatures and taking thought. All I did was increase my conviction that systemic intellectual clarity and moral clarity must reconvene, mingle some notion of what the hell consciousness is and is for, and evoke a shareable self-enhancing ethic of what is sacred, what is right for life” (9).

Yet in summer of 1972, says Brand, a book arrives to begin to fill this gap: Bateson’s Steps to an Ecology of Mind.

Brand brings his knack for New Journalism to the task of interviewing Bateson for Harper’s.

The dialogue between the two reads at many times like one of Bateson’s “metalogues.” An early jag of thought jumps amid pathology, conquest, and the Tao. Reminded of pioneer MIT cybernetician Warren McCulloch’s fascination with “intransitive preference,” Bateson wanders off “rummaging through his library looking for Blake’s illustration of Job affrighted with visions” (20).

Caius is reminded of Norbert Wiener’s reflections on the Book of Job in his 1964 book God and Golem, Inc. For all of these authors, cybernetic situations cast light on religious situations and vice versa.

Caius wonders, too, about the relationship between Bateson’s “double bind” theory of schizophrenia and the theory pursued by Deleuze and Guattari in Capitalism and Schizophrenia.

Double bind is the term used by Gregory Bateson to describe the simultaneous transmission of two kinds of messages, one of which contradicts the other, as for example the father who says to his son: go ahead, criticize me, but strongly hints that all effective criticism — at least a certain type of criticism — will be very unwelcome. Bateson sees in this phenomenon a particularly schizophrenizing situation,” note Deleuze and Guattari in Anti-Oedipus. They depart from Bateson only in thinking this situation the rule under capitalism rather than the exception. “It seems to us that the double bind, the double impasse,” they write, “is instead a common situation, oedipalizing par excellence. […]. In short, the ‘double bind’ is none other than the whole of Oedipus” (79-80).

God’s response to Job is of this sort.

Brand appends to the transcript of his 1972 interview with Bateson an epilog written in December 1973, three months after the coup in Chile.

Bateson had direct, documented ties to US intelligence. Stationed in China, India, Ceylon, Burma, and Thailand, he produced “mixed psychological and anthropological intelligence” for the Office of Strategic Services (OSS), precursor to CIA, during WWII. Research indicates he maintained connections with CIA-affiliated research networks in the postwar years, participating in LSD studies linked to the MKUltra program in the 1950s. Afterwards he regrets his association with the Agency and its methods.

Asked by Brand about his “psychedelic pedigree,” Bateson replies, “I got Allen Ginsberg his first LSD” (28). A bad trip, notes Caius, resulting in Ginsberg’s poem “Lysergic Acid.” Bateson himself was “turned on to acid by Dr. Harold Abramson, one of the CIA’s chief LSD specialists,” report Martin A. Lee & Bruce Shlain in their book Acid Dreams. Caius wonders if Stafford Beer underwent some similar transformation.

As for Beer, he serves in the British military in India during WWII, and for much of his adult life drives a Rolls-Royce. But then, at the invitation of the Allende regime, Beer travels to Chile and builds Cybersyn. After the coup, he lives in a remote cottage in Wales.

What of him? Cybernetic socialist? Power-centralizing technocrat?

Recognizes workers themselves as the ones best suited to modeling their own places of work.

“What were the features of Beer’s Liberty Machine?” wonders Caius.

Brand’s life, too, includes a stint of military service. Drafted after graduating from Stanford, he served two years with the US army, first as an infantryman and then afterwards as a photographer. Stationed at Fort Dix in New Jersey, Brand becomes involved in the New York art world of those years. He parts ways with the military as soon as the opportunity to do so arises. After his discharge in 1962, Brand participates in some of Allan Kaprow’s “happenings” and, between 1963 and 1966, works as a photographer and technician for USCO.

Amid his travels between East and West coasts during these years, Brand joins up with Ken Kesey and the Merry Pranksters.

Due to these apprenticeships with the Pranksters and with USCO, Brand arrives early to the nexus formed by the coupling of psychedelics and cybernetics.

“Strobe lights, light projectors, tape decks, stereo speakers, slide sorters — for USCO, the products of technocratic industry served as handy tools for transforming their viewers’ collective mind-set,” writes historian Fred Turner in his 2006 book From Counterculture to Cyberculture: Stewart Brand, the Whole Earth Network, and the Rise of Digital Utopianism. “So did psychedelic drugs. Marijuana and peyote and, later, LSD, offered members of USCO, including Brand, a chance to engage in a mystical experience of togetherness” (Turner 49).

Brand takes acid around the time of his discharge from the military in 1962, when he participates in a legal LSD study overseen by James Fadiman at the International Foundation for Advanced Study in Menlo Park. But he notes that he first met Bateson “briefly in 1960 at the VA Hospital in Palo Alto, California” (II Cybernetic Frontiers, p. 12). Caius finds this curious, and wonders what that meeting entailed. 1960 is also the year when, at the VA Hospital in Menlo Park, Ken Kesey volunteers in the CIA-sponsored drug trials involving LSD that inspire his 1962 novel One Flew Over the Cuckoo’s Nest.

Bateson worked for the VA while developing his double bind theory of schizophrenia.

Before that, he’d been married to fellow anthropologist Margaret Mead. He’d also participated in the Macy Conferences, as discussed by N. Katherine Hayles in her book How We Became Posthuman.

Crows screeching in the trees have Caius thinking of condors. He sits, warm, in his sunroom on a cold day, roads lined with snow from a prior day’s storm, thinking about Operation Condor. Described by Morozov as Cybersyn’s “evil twin.” Palantir. Dark Enlightenment. Peter Thiel.

Listening to one of the final episodes of Morozov’s podcast, Caius learns of Brian Eno’s love of Beer’s Brain of the Firm. Bowie and Eno are some of Beer’s most famous fans. Caius remembers Eno’s subsequent work with Brand’s consulting firm, the GBN.

Santiago Boy Fernando Flores is the one who reaches out to Beer, inviting him to head Cybersyn. Given Flores’s status as Allende’s Minister of Finance at the time of the coup, Pinochet’s forces torture him and place him in a prison camp. He remains there for three years. Upon his release, he moves to the Bay Area.

Once in Silicon Valley, Flores works in the computer science department at Stanford. He also obtains a PhD at UC Berkeley, completing a thesis titled Management and Communication in the Office of the Future under the guidance of philosophers Hubert Dreyfus and John Searle.

Flores collaborates during these years with fellow Stanford computer scientist Terry Winograd. The two of them coauthor an influential 1986 book called Understanding Computers and Cognition: A New Foundation for Design. Although they make a bad wager, insisting that computers will never understand natural language (an insistence proven wrong with time), they nevertheless offer refreshing critiques of some of the common assumptions about AI governing research of that era. Drawing upon phenomenology, speech act theory, and Heideggerian philosophy, they redefine computers not as mere symbol manipulators nor as number-crunchers, but as tools for communication and coordination.

Flores builds a program called the Coordinator. Receives flak for “software fascism.”

Winograd’s students include Google cofounders Larry Page and Sergey Brin.

Interface is the Place

“Having put off the writing of the novel until arrival of the age of AI, I have access now to the work of others,” thinks Caius. Eden Medina’s 2011 book Cybernetic Revolutionaries: Technology and Politics in Allende’s Chile. Evgeny Morozov’s podcast, The Santiago Boys. Bahar Noorizadeh’s work. James Bridle’s Ways of Being. Francis Spufford’s Red Plenty.

As he allows himself to listen, Caius overhears versions of the General Intellect whispering into reality around him. “Idea-stage AI assistant. Here are 10 prompts. The AI will guide you through it. A huge value add.”

Cybersyn head Stafford Beer appears in Bridle’s book, Ways of Being. Homeostats, the Cybernetic Factory, and the U-Machine.

Beer drew inspiration for these experiments, notes Caius, from the works of British cyberneticians William Grey Walter and W. Ross Ashby. Walter’s book The Living Brain (1961) inspired Brion Gysin and Ian Sommerville’s stroboscopic device, the Dreamachine; Ashby’s book Design for a Brain (1952) guides the thinking of John Lilly’s book Programming and Metaprogramming in the Human Biocomputer. (For more on Walter’s influence on the Dreamachine, see John Geiger’s book Chapel of Extreme Experience.)

By 1973, Beer himself weighs in with Brain of the Firm, a book about “large and complicated systems, such as animals, computers, and economies.”

Caius inputs these notes into his Library. New gatherings and scatterings occur as he writes.

After waking to a cold house, he seats himself beside a fireplace at a coffee shop and begins the inputting of these notes into his Library. Complimenting the barista on her Grateful Dead t-shirt, he receives news of the death of Dead guitarist Bob Weir. Returned in that moment to remembrance of psychedelic utopianism and hippie modernism, he thinks to read Beer’s experiments with cybernetic management with or alongside Abraham Maslow’s Eupsychian Management: A Journal. A trance-script dated “Sunday August 11, 2019” recounts the story of the latter. (Bits of the story also appear in Edward Hoffman’s Maslow biography, The Right to Be Human, and religion scholar Jeffrey Kripal’s Esalen: America and the Religion of No Religion.) That’s what brought Maslow to the West Coast. The humanistic psychologist had been wooed to La Jolla, CA by technologist Andrew Kay, supported first by a fellowship funded by Kay through the Western Behavioral Sciences Institute, and then again the following summer when hired to observe Kay’s California electronics firm, Non-Linear Systems, Inc. By the early 1980s, Kay implements what he learns from these observations by launching Kaypro, developer of an early personal computer.

Beer, meanwhile, develops his theories while consulting British companies like United Steel. Afterwards he designs an interface for control of a national economy. Picture Allende sitting at his cybernetic control, perusing data, reviewing options. Cosmic Coincidence Control Center. Financial management of the Chilean economy.

Cyberpunk updates the image, offers the post-coup future: Case jacking a cyberdeck and navigating cyberspace.

Writing this novel is a way of designing an interface for the General Intellect, thinks Caius.

Better futures begin by applying to history the techniques of modular synthesis and patching Cybersyn into the Eupsychian Network.

From episodes of Morozov’s podcast, he learns of Beer’s encoding of himself and others first as characters from Shakespeare and then later as characters from Colombian magical realist Gabriel Garcia Marquez’s 1967 masterpiece, One Hundred Years of Solitude. Caius hears word, too, of Santiago Boy Carlos Senna’s encounter with Paolo Freire in Geneva. Freire lived in Chile for five years (1964-1969) during his exile from Brazil. His literacy work with peasants there informed his seminal 1968 book Pedagogy of the Oppressed. Freire left Chile before the start of Allende’s presidency, but he worked for the regime from afar while teaching in Europe.

“What about second-order cyberneticians like the Chilean biologists Humberto Maturana and Francisco Varela, developers of the so-called ‘Santiago Theory of Cognition’? Where do they and their concept of ‘autopoiesis’ fit in our narrative?” wonders Caius.

Maturana and Varela introduce this latter concept in Autopoiesis and Cognition, a book they publish in Chile under the title De Maquinas y Seres Vivos (English translation: “On Machines and Living Beings”) in 1972. Beer wrote the book’s preface.

“Relation is the stuff of system,” writes Beer. “Relation is the essence of synthesis. The revolt of the empiricists — Locke, Berkeley, Hume — began from the nature of understanding about the environment. But analysis was still the method, and categorization still the practical tool of advance. In the bizarre outcome, whereby it was the empiricists who denied the very existence of the empirical world, relation survived — but only through the concept of mental association between mental events. The system ‘out there,’ which we call nature, had been annihilated in the process” (Autopoiesis and Cognition, p. 63).

World as simulation. World as memory palace.

“And what of science itself?,” asks Beer. “Science is ordered knowledge. It began with classification. From Galen in the second century through to Linnaeus in the eighteenth, analysis and categorization provided the natural instrumentality of scientific progress” (64).

“Against this background,” writes Beer, “let us consider Autopoiesis, and try to answer the question: ‘What is it?’” (65). He describes Maturana and Varela’s book as a “metasystemic utterance” (65). “Herein lies the world’s real need,” adds Beer. “If we are to understand a newer and still evolving world; if we are to educate people to live in that world; if we are to legislate for that world; if we are to abandon categories and institutions that belong to that vanished world, as it is well-nigh desperate that we should; then knowledge must be rewritten. Autopoiesis belongs in the new library” (65-66).

Thus into our Library it goes.

Maturana’s work, inspired in part by German biologist Jakob von Uexküll, has been developed and integrated into the work on “ontological coaching” by Santiago Boy Fernando Flores.

As for Varela: After the 1973 coup, Varela and his family spend 7 years living in the US. Afterwards, Varela returns from exile to become a professor of biology at the Universidad de Chile.

What Autopoeisis transforms, for Beer, is his residual, first-wave-cybernetics belief in “codes, and messages and mappings” as the key to a viable system. “Nature is not about codes,” he concludes. “We observers invent the codes in order to codify what nature is about” (69).

Just as other of the era’s leftists like French Marxist Louis Althusser were arguing for the “semi-autonomy” of a society’s units in relation to its base, Beer comes to see all cohesive social institutions — “firms and industries, schools and universities, clinics and hospitals, professional bodies, departments of state, and whole countries” — as autopoietic systems.

From this, he arrives to a conclusion not unlike Althusser’s. For Beer, the autopoietic nature of systems “immediately explains why the process of change at any level of recursion (from the individual to the state) is not only difficult to accomplish but actually impossible — in the full sense of the intention: ‘I am going completely to change myself.’ The reason is that the ‘I,’ that self-contained autopoietic ‘it,’ is a component of another autopoietic system” (70).

“Consider this argument at whatever level of recursion you please,” adds Beer. “An individual attempting to reform his own life within an autopoietic family cannot fully be his new self because the family insists that he is actually his old self. A country attempting to become a socialist state cannot fully become socialist; because there exists an international autopoietic capitalism in which it is embedded” (71).

The Santiago Boys wedded to the era’s principle of national self-determination a plank involving pursuit of technological autonomy. If you want to escape the development-underdevelopment contradiction, they argued, you need to build your own stack.

In Allende’s words: “We demand the right to seek our own solutions.”

New posts appear in the Library:

New Games, Growth Games. Wargames, God Games. John Von Neumann’s Theory of Games and Economic Behavior. The Santiago Boys x the Chicago Boys. Magico-Psychedelic Realism x Capitalist Realism. Richard Barbrook’s Class Wargames. Eric Berne’s Games People Play. Global Business Network. Futures Involving Cyberwar and Spacewar. The Californian Ideology, Whole Earth and the WELL.

“Go where there is no path,” as Emerson counsels, “and leave a trail.”